Skip to main content Accessibility help
×
Hostname: page-component-586b7cd67f-tf8b9 Total loading time: 0 Render date: 2024-11-20T17:28:07.888Z Has data issue: false hasContentIssue false

Chapter 16 - Working Adults’ Networking and Social Activities in Lifelong Learning

from Part IV - Networking and Social Activities

Published online by Cambridge University Press:  09 June 2022

Andreas Kaplan
Affiliation:
ESCP Business School Berlin
Get access

Summary

This chapter explores the mechanisms and measures for implementing and evaluating the impact of networking practices in the online higher education environment. It draws on the extensive experience of a fully online Australian business school for working adults in using social networking and social activities to enhance learning, build community, impact professional advancement and create lifelong learning opportunities for alumni. This chapter also offers key insights into a pertinent question regarding the extent to which social activities should be facilitated by the institution, be self-initiated and administered by students or alumni themselves or be a hybrid of the two. Using the example of the Australian Institute of Business, we demonstrate that the latter is the most effective approach. The evidence-based best practices contributing to mutually beneficial formal and informal interactions are discussed in terms of student-centred institutional networking and engagement initiatives, networking opportunities using social media platforms, institutional benchmarking and data collection and institutional further learning activities.

Type
Chapter
Information
Publisher: Cambridge University Press
Print publication year: 2022

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

References

Agrifoglio, R., and Metallo, C. (2015) Preserving Knowledge through Community of Practice: A Multiple Case Study. In Mola, L., Pennarola, F. and Za, S., eds., From Information to Smart Society. Cham: Springer, 103111CrossRefGoogle Scholar
Alkhathlan, A. A., and Al-Daraiseh, A. A. (2017) An Analytical Study of the Use of Social Networks for Collaborative Learning in Higher Education. International Journal of Modern Education & Computer Science, 9(2), 113.Google Scholar
Appel, G., Grewal, L., Hadi, R., and Stephen, A. T. (2020) The Future of Social Media in Marketing. Journal of the Academy of Marketing Science, 48(1), 7995.CrossRefGoogle ScholarPubMed
Blanco-Ramirez, G. (2015) US Accreditation in Mexico: Quality in Higher Education as Symbol, Performance and Translation. Discourse: Studies in the Cultural Politics of Education, 36(3), 329342.Google Scholar
Boling, E. C., Hough, M., Krinsky, H., Saleem, H., and Stevens, M. (2012) Cutting the Distance in Distance Education: Perspectives on What Promotes Positive, Online Learning Experiences. The Internet and Higher Education, 15(2), 118126.Google Scholar
Boyer, E. L. (1996) From Scholarship Reconsidered to Scholarship Assessed. Quest, 48(2), 129139.Google Scholar
Brezinka, W. (1994) Socialization and Education: Essays in Conceptual Criticism. Wesport: Greenwood.Google Scholar
Chugh, R., and Ruhi, U. (2018) Social Media in Higher Education: A Literature Review of Facebook. Education and Information Technologies, 23(2), 605616.Google Scholar
Fox, S. (2005) An Actor‐Network Critique of Community in Higher Education: Implications for Networked Learning. Studies in Higher Education, 30(1), 95110.Google Scholar
Hemmi, A., Bayne, S., and Land, R. (2009) The Appropriation and Repurposing of Social Technologies in Higher Education. Journal of Computer Assisted Learning, 25(1), 1930.Google Scholar
Henderson‐Smart, C., Winning, T., Gerzina, T., King, S., and Hyde, S. (2006) Benchmarking Learning and Teaching: Developing a Method. Quality Assurance in Education, 14(2), 143155.Google Scholar
Hou, H. (2015) What Makes an Online Community of Practice Work? A Situated Study of Chinese Student Teachers’ Perceptions of Online Professional Learning. Teaching and Teacher Education, 46, 616.Google Scholar
Iskhakova, L., Hoffmann, S., and Hilbert, A. (2017) Alumni Loyalty: Systematic Literature Review. Journal of Nonprofit & Public Sector Marketing, 29(3), 274316.Google Scholar
Jackson, N. (2001) Benchmarking in UK HE: An Overview. Quality Assurance in Education, 9(4), 218235.Google Scholar
Kaplan, A. (2021) Higher Education at the Crossroads of Disruption: The University of the 21st Century, Great Debates in Higher Education. Bingley: Emerald.Google Scholar
Kaplan, A. (2017) Academia Goes Social Media, MOOC, SPOC, SMOC, and SSOC: The Digital Transformation of Higher Education Institutions and Universities. In Rishi, B. and Bandyopadhyay, S., eds., Contemporary Issues in Social Media Marketing, London: Routledge, 2030.Google Scholar
Kaplan, A., and Haenlein, M. (2016) Higher Education and the Digital Revolution: About MOOCs, SPOCs, Social Media and the Cookie Monster, Business Horizons, 59(4), 441450.CrossRefGoogle Scholar
Kent, C., Laslo, E., and Rafaeli, S. (2016) Interactivity in Online Discussions and Learning Outcomes. Computers & Education, 97, 116128.Google Scholar
Kezar, A. (2014) Higher Education Change and Social Networks: A Review of Research. The Journal of Higher Education, 85(1), 91125.CrossRefGoogle Scholar
Kolb, D. A. (2015). Experiential Learning: Experience as the Source of Learning and Development. 2nd ed. New York: Pearson Education.Google Scholar
Koranteng, F. N., Wiafe, I., and Kuada, E. (2019) An Empirical Study of the Relationship between Social Networking Sites and Students’ Engagement in Higher Education. Journal of Educational Computing Research, 57(5), 11311159.CrossRefGoogle Scholar
Kowalik, E. (2011) Engaging Alumni and Prospective Students through Social Media. In Wankel, L. A. and Wankel, C., eds., Higher Education Administration with Social Media. West Yorkshire: Emerald, 211227.Google Scholar
Maringe, F., and Gibbs, P. (2009) Marketing Higher Education: Theory and Practice. New York: McGraw-Hill Education.Google Scholar
Marker, C., Gnambs, T., and Appel, M. (2018) Active on Facebook and Failing at School? Meta-analytic Findings on the Relationship between Online Social Networking Activities and Academic Achievement. Educational Psychology Review, 30, 651677.Google Scholar
McCann, W. P. (2013) Popular Education and Socialization in the Nineteenth Century. London; New York: Routledge.Google Scholar
Ophus, J. D., and Abbitt, J. T. (2009) Exploring the Potential Perceptions of Social Networking Systems in University Courses. Journal of Online Learning and Teaching, 5(4), 639648.Google Scholar
Pedro, I. M., Mendes, J. D. C., and Pereira, L. N. (2020) Understanding Alumni-Alma Mater Commitment Relationships Upstream and Downstream. Journal of Marketing for Higher Education, 122. www.tandfonline.com/doi/full/10.1080/08841241.2020.1768200.Google Scholar
Rahman, S., Ramakrishnan, T., and Ngamassi, L. (2020) Impact of Social Media Use on Student Satisfaction in Higher Education. Higher Education Quarterly, 74(3), 304319.Google Scholar
Rennie, F., and Morrison, T. (2013) E-learning and Social Networking Handbook: Resources for Higher Education. London: Routledge.Google Scholar
Smith, A. (2016) Experiential Learning. Cheltenham: Edward Elgar.Google Scholar
Tankovska, H. 2021. Number of Social Network Users 2017–2025. 28 January. www.statista.com/statistics/278414/number-of-worldwide-social-network-users/.Google Scholar
Tasopoulou, K., and Tsiotras, G. (2017) Benchmarking towards Excellence in Higher Education. Benchmarking: An International Journal, 24(3), 617634.Google Scholar
Wenger, E., McDermott, R. A., and Snyder, W. (2002) Cultivating Communities of Practice: A Guide to Managing Knowledge. Boston: Harvard Business Press.Google Scholar
Zachos, G., Paraskevopoulou-Kollia, E. A., and Anagnostopoulos, I. (2018) Social Media Use in Higher Education: A Review. Education Sciences, 8(4), 194.Google Scholar

Save book to Kindle

To save this book to your Kindle, first ensure [email protected] is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×