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2 - Cyber Behavior of the Net Generation

from Part I - Users in Cyber Behavior

Published online by Cambridge University Press:  06 December 2024

Zheng Yan
Affiliation:
University at Albany, State University of New York
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Summary

1 Introduction

2 The Definition of the Net Generation

3 The Net Generation Attributes

 3.1 Always Connected

 3.2 Instant Gratification Seekers

 3.3 Intimacy with Mobile Technologies

 3.4 Integrated Media Experience

 3.5 Computerized Personality

 3.6 The Enhanced Role of Self

4 Cyber Behaviors in the App Culture

 4.1 Relationships

  4.1.1 Online Dating

  4.1.2 Job Seeking

 4.2 Entertainment

  4.2.1 Mobile Gaming (VR & AR Games)

  4.2.2 Live Streaming

 4.3 Learning

  4.3.1 Online Learning Community: MOOCs

  4.3.2 Q&A Sites: Quora & Zhihu

 4.4 Health

  4.4.1 Health Information Seeking

  4.4.2 The Use of Health Apps and Wearable Devices

  4.4.3 Utility-Based Health Practices

 4.5 Politics

  4.5.1 Incidental Exposure to Disagreement

  4.5.2 Active Political Expression

  4.5.3 Individualized but Networked Political Participation

 4.6 Shopping

5 Conclusions, Limitations, and Implications for Future Studies

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Publisher: Cambridge University Press
Print publication year: 2023

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