Performance and poetry, song composition and music, and other cultural activities are popular as strategic ways to revitalize minoritized languages. Language activists may both reclaim forsaken linguistic art forms, like traditional storytelling, song and oratory performances, and also experiment with new forms of artistic expression. When music, literary traditions and film are employed in innovative ways by language and cultural promoters, language is embodied and becomes present, not just in everyday life but in larger public spaces – e.g. in plays, performances and festivals, on TV and online. The chapter discusses examples, principles and guidelines, and challenges involved in working with arts, music and other cultural activities. The capsules give examples of language transmission through the arts: the fest-noz night festivals in Breton have become a significant revitalization tool; modern music genres are prominent in grassroots efforts in Latin America; and the Jersey Song Project facilitates collaborative songwriting between local musicians and Jèrriais speakers. Wymysiöeryś, Ainu and Mexican examples are also given.