Globally, honey bees are the most utilized animal pollinator in agriculture. However, fluctuations in honey bee colony availability have led to a demand for diversification among crop pollinators. Managed bumble bees are commercially available and highly efficient at pollinating many crops, including cranberries, yet utilization of these managed bees has remained relatively low in North America, with the cranberry industry remaining heavily reliant on honey bees. Here, we surveyed growers from Wisconsin (WI) and Quebec (QC), two of the world's largest cranberry producers, to assess their current crop pollination practices and attitudes regarding managed bumble bees as crop pollinators. To this end, we inquired about their farm demographics, usage of pollination practices, factors influencing those pollination practices, sources of information on crop pollination, and perceptions of managed bumble bees. QC respondents placed a greater importance on their relationships with beekeepers than WI respondents, while WI respondents were more concerned about fruit quality than QC respondents. QC respondents also stocked bumble bees and planted pollinator gardens at a higher percentage than WI respondents, believed that honey bees are more efficient pollinators of cranberry than bumble bees, and a greater proportion of QC respondents reported feeling well informed about bumble bees compared to WI respondents. Importantly, respondents in both regions rank bumble bees' ability to pollinate in inclement weather as their greatest benefit, and the costs of bumble bees as the greatest barrier to their use. We propose that trusted sources of pollination information in both regions, including university specialists, crop consultants, and beekeepers, are well suited to clarify misconceptions regarding bumble bee pollination.