Growing interest in organic agriculture has prompted numerous studies that compare various aspects of organic and conventionally produced foods. This paper provides a comprehensive evaluation of empirical studies comparing organic products and conventionally grown alternatives. The emphasis is on key organic consumer demand and marketing issues, including: (1) the implications of an economic definition of organically grown food for consumer demand; (2) attributes that shoppers consider most when comparing organic with conventionally grown products; (3) level and characteristics of consumer knowledge and awareness about organic food; (4) assessment methods and characteristics of organic consumer attitudes and preferences; (5) size of price premium and characteristics of consumers’ willingness-to-pay for organic products; and (6) profile of organic consumers. Overall, although there is some knowledge and awareness about organic products, consumers are not consistent in their interpretation of what is organic. Secondly, while consumers typically understand the broad issues about organic foods, many tend not to understand the complexities and niceties of organic farming practices and organic food quality attributes. Uncertainty regarding the true attributes of organic, and skepticism about organic labels, part of which stems from reported cases of (inadvertent) mislabeling, and product misrepresentation, and partly because of nonuniform organic standards and certification procedures, may hold some consumers back from purchasing organic. Thirdly, concern for human health and safety, which is a key factor that influences consumer preference for organic food, is consistent with observed deterioration in human health over time and, therefore, motivates consumers to buy organic food as insurance and/or investment in health. Fourthly, the proportion of consumers who are willing to pay a price premium for organic food decreases with premium level. On the other hand, premiums tend to increase with (combinations of) preferred attributes. In addition, demand tends to depend more on the price differential with respect to conventionally grown products, than on actual price. In contrast to sensitivity of demand to changes in price, income elasticity of demand for organic foods is generally small. Finally, it is important for policy analysts and researchers to note that organic fresh fruits and vegetables currently dominate the organic consumer's food basket. Furthermore, it is not clear whether frequent buyers consider particular organic products (e.g., organic meat) as normal goods, or if consumers consider such products as luxury goods.

Organic farming seems to be a solution in environmentally sensitive zones such as the protection zone of Tahtalı Dam, which supplies fresh water to Izmir, the third largest city in Turkey. Greenhouse vegetable production is the major agricultural activity in this area (Menderes Township). However, due to the pollution risk from agriculture, governmental authorities have issued a regulation discouraging the use of chemicals within the collection basin of the dam. An on-farm project was conducted in 2001 to introduce organic greenhouse vegetable production in the Tahtalı Dam preservation area and to serve as a model for other areas in Turkey facing similar ecological problems. Two irrigation levels and four organic fertilizers were tested on the growth of cucumbers (Cucumis sativus cv. Sardes). The four fertilizers were two rates of farmyard and poultry manure (30 and 50 tons ha−1) with and without two organic fertilizers based on either bacteria or algae. During the growing period, pests and diseases were monitored weekly and preparations allowed in organic agriculture were used when necessary. Plant diseases did not create any significant problem, but the pest population, in particular spidermites, increased. No significant differences in cucumber yield were found between the fertilizer and irrigation treatments tested. However, it should be noted that yields from the addition of 30 tons ha−1 of farmyard or poultry manure and organic fertilizers were the same as those for 50 tons ha−1 of manure alone. The average total yield was 13 kg m−2, within an acceptable range for short-term crop production in this region, but 55% lower than a conventional substrate culture trial nearby. However, due to reduced production costs and a price premium for organic products, the organic produce yielded a net return of US$1.12–1.79 per m2 whereas that for conventional bag culture produce was US$0.55 per m2. Our results indicate that, under present conditions, organic greenhouse cucumber production has less environmental impact and is more economic than conventional bag culture, due to reduced chemical input and reduced operating and initial investment costs.

Native orchid cultivation is a compatible alternative for impoverished coffee farmers in southeastern Mexico who are in crisis due to falling prices. Sustainable orchid cultivation is also an urgent necessity as an alternative to nonsustainable extraction from protected reserves, forest fragments and traditional coffee plantations, and to restore and conserve populations within these habitats. Our objective was to test the effects of locally available substrates and fertilizers upon orchids cultivated under typical rural conditions in coffee-producing areas in Soconusco, Chiapas. Seven species of epiphytic orchids native to Soconusco region—Cattleya aurantiaca, Brassavola nodosa, Prosthechea (Encyclia) chacaoensis, Anathallis (Pleurothallis) racemiflora, Cattleya skinneri, Cycnoches ventricosum and Encyclia cordigera—were propagated in vitro, acclimatized and established in rustic orchid galleries in the home gardens and plantations of coffee growers. Locally available waste products were used as substrates: clay tiles, tree bark, bamboo, seed hulls of pataxte (Theobroma bicolor) and wire baskets filled with bark chips. Two cheap and readily available commercial foliar feeds, Algaenzims (an organic product) and Bayfolan (a synthetic product) were tested. First, the substrates alone were tested for a period of 6 months to 1 year, then a combination of substrates and fertilizers were tested for 6 months, for effects upon leaf and root growth and root number. The mortality rates of these nonsymbiotically propagated, epiphytic orchids during the acclimatization phase, prior to these experiments, were high, between 60 and 90%. Once established in rustic galleries, the young orchid plants showed no preference for a particular substrate, survival depended upon technical problems during establishment, relating to difficulties with the attachment of plants to substrates, and the variable quality of care and attention offered by the farmers. Both fertilizers significantly improved one or all the parameters studied, and possibly counteracted the negative effects of the absence of symbiotic fungi, which, under natural conditions, are essential for orchid seed germination and adequate development of the young plant. More than half of the producers did not continue with the orchid cultures for economic and cultural reasons.

Current agricultural systems are the result of decoupling crop/livestock enterprises for short-term economic gain at the expense of long-term sustainability. Objectives of our research were to determine the influences of winter grazing dry gestating beef cows on no-till forage and grain production, water-use efficiency, and protein and phosphorus (P) production for an oat/pea–triticale/sweet clover–corn 3-year cropping system. Oat/pea and triticale crops were harvested for grain, with the straw and chaff left in swaths after harvest for winter grazing. Drilled corn for forage was swathed in late September. Cropping system treatments were: (1) straw and corn chopped and left in place (IP); (2) straw and corn baled and removed without livestock (R); and (3) straw and corn swath grazed by livestock (L). The first winter for grazing dry, bred cows was in 1999–2000; therefore, no treatment differences occurred for the 1999 crop. In 2000, oat/pea and triticale grain and straw production for the IP treatment was about half of the production for the R treatment, because of low oat/pea and triticale plant stands on the IP treatment. Averaged over all years, corn was about 1.5 times more efficient in using water for dry matter production when compared to oat/pea or triticale. Generally, protein and P production, on a unit area basis, were highest for corn and lowest for triticale. Averaged over 4 years, about half of the nitrogen used for protein production was derived from sources other than applied commercial fertilizer. Data suggest that more than 4 years of research are needed to understand cropping system and animal interactions on forage and grain production in integrated crop/livestock systems, with trends in year four suggesting that livestock may enhance forage and grain production.

Grain and livestock production have gradually been separated, as farmers have tended to specialize in one or the other. Some producers and scientists are beginning to question whether this is the best approach. An integrated crop/livestock project was initiated in 1999 to investigate potentially beneficial synergies to both enterprises. The cattle portion of this project involved wintering dry pregnant cows on swathed crop residue and drilled corn produced in a 3-year crop rotation, with all crops present each year. Swath grazing was initiated in mid-November of 1999, 2000 and 2001, and terminated in mid-February each year. Two replications of ten Hereford cows were rotationally grazed on swathed oat/pea and triticale crop residue and swathed drilled corn (RGSC). Comparison treatments were: cows grazing swathed western wheatgrass (SWWG) and cows fed hay in a drylot. Cows on the RGSC treatment were also fed a 20% crude protein supplement of oat/pea and triticale grain. Drilled corn was swathed in late September and western wheatgrass in early October. Three-year average winter-long weight gains for the RGSC cows were slightly lower (P<0.10) than those for drylot cows. Body condition scores generally followed the same pattern as weight gain data. Reproductive and calf performance data were not significantly different among wintering treatments. Average daily feed costs per cow over the three winters were US$0.49, 0.65 and 0.73 for RGSC, SWWG and baled hay in a drylot, respectively, providing a potential daily savings of US$0.24 per cow with the RGSC treatment compared to bale feeding in a drylot. Swath grazing did not appear to have any adverse affects on mid-aged beef cow performance and could potentially reduce winter feeding costs and manure handling problems. The main problem with swath grazing is potentially deep snow and icing of the swaths.

Crop producers are challenged to operate profitably, use resources efficiently, meet high standards of quality and protect the environment, while sustaining rural economies and societies. Cropping systems are generally fine-tuned and improved through changes that have small effects which can often be verified only through research. The processes and successes of two farmer research projects were studied. Results of these studies, information from other sources and the authors' reflections on their own experiences were integrated to develop guidelines for the implementation of farmer research projects for alternative agriculture and multi-functional agro-ecosystems with diverse stakeholders. Surveys were mailed to 118 farmers currently or previously participating in a farmer research project, and to 15 advisors. Responses show that involvement in a farmer research project was profitable, stimulating, enjoyable and worthwhile, despite a substantial time requirement. Tillage and soil fertility research had greater impact on annual farm profit than research on other topics. Farmers and advisors emphasized the importance of the farmers' roles in identification of research topics, research planning and implementation, and interpretation of the results. Replicated trials conducted over 2 or 3 years were recognized as necessary to adequately verify practices for the corn–soybean rotation of eastern Nebraska, USA. Such trials may need to be complemented with alternative research approaches for improving alternative agriculture and multi-functional agro-ecosystems where knowledge about some system components is relatively scarce and there is a need to evaluate long-term effects. In conclusion, organized farmer research is an efficient means to cropping system improvement. Guidelines are given for initiation and implementation of farmer research projects.

Local food system potentials were studied in Washington County, Nebraska. As a departure from most studies of locally based systems, farmers were surveyed in addition to consumers for potential participation. Data about the current food system and opinions and preferences for local production, marketing, and purchasing of food were collected using self-administered mail questionnaires. The response rate was 35% for the farmer survey and 37% for the consumer survey. Results indicated that, on the farming side of the food system, conventional corn and soybean production and marketing predominated in Washington County, and farmer interest in producing for local markets was low. Consumers reported a high level of interest in purchasing food from farmers' markets, local grocery stores, local restaurants and directly from farms, and indicated a willingness to pay a price premium for local foods. They also reported that quality and taste were the most important factors in food purchase decisions, but environmentally friendly production and support for local farmers were also important. We conclude that there is tremendous potential for local marketing of farm products, but that there is a large gap between consumer demand and willingness of farmers to meet this demand. Further study of motivations and opinions of farmers is needed, in addition to determining production thresholds for the number of farms and farmers needed to meet local food demands.

Management intensive rotational grazing (MIRG) has garnered a great deal of interest in recent years as a method for returning profitability to Northeastern dairy farms. This work uses a random sample of Connecticut dairy farmers to estimate a binary choice adoption model and then cost, productivity, and profit functions that control for the adoption choice. MIRG adopters are shown to be more educated and have less rented agricultural land (a proxy for lack of access to land within a short distance of the barn). MIRG adoption had no significant effects on costs and productivity, nor did it lower profits, per cow. Evidence was found, however, to suggest that full adopters of the technology had more profitable farms than partial adopters. These results also show the importance of controlling for the different characteristics of adopters when evaluating the returns to animal grazing.