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The role of the media in sport

Published online by Cambridge University Press:  27 September 2011

Cliff Morgan
Cliff Morgan
Affiliation:
British Broadcasting Corporation, Kensington House, London
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Summary

The part played by radio and television coverage of sport in developing public appreciation of sports is covered, and consideration is given to the responsibilities involved in dealing with sports in which violence occurs. The duties of the television producer in relation to the players, the viewers and the sponsors of sport are discussed.

Type
I. Sport and society
Information
Journal of Biosocial Science , Volume 13 , supplement S7: Biosocial Aspects of Sport , 1981 , pp. 23 - 27
Copyright
Copyright © Cambridge University Press 1981

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