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A Conjoint Analysis of Waterfowl Hunting in Louisiana

Published online by Cambridge University Press:  28 April 2015

Christopher Gan  and
E. Jane Luzar
Christopher Gan
Affiliation:
Department of Economics and Marketing, Lincoln University, Canterbury, New Zealand
E. Jane Luzar
Affiliation:
Department of Agricultural Economics and Agribusiness, Louisiana Agricultural Experiment Station, Louisiana State University Agricultural Center, Louisiana State University, Baton Rouge, Louisiana
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Abstract

Conjoint analysis, widely used in marketing research, offers an alternative resource valuation approach suited to outdoor recreation activities characterized as multiattribute. Design, implementation, and interpretation of conjoint analysis are reviewed in the context of recreation applications. Conjoint analysis is used in an analysis of waterfowl hunting in Louisiana. Using primary data collected from a survey of waterfowl hunters, ordered logit is used to estimate willingness-to-pay for recreation experience attributes.

Keywords

conjoint analysisrecreation demandwaterfowl huntingvaluation
Type
Articles
Information
Journal of Agricultural and Applied Economics , Volume 25 , Issue 2 , December 1993 , pp. 36 - 45
Copyright
Copyright © Southern Agricultural Economics Association 1993

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