The construction sector has long been underrepresented in business historical studies and debates. While an application of the “historical alternatives to mass production” approach has provided a valuable conceptual framework, this paper offers a still-needed quantitative basis to assess actual long-term changes and continuities in the forms of business organization and entrepreneurship in construction. A database of c. 16,700 construction enterprises in Brussels between 1830 and 1970, drawn from trade directories and fiscal registers, uncovers evolutions in sectoral and subsectoral numbers of enterprises, firm sizes, and rates of company formation. Thus, the growing divergence at the core of the construction industry becomes clear. Industrialization and urbanization led to market concentration, firm growth, and incorporation with some capital-intensive enterprises, whereas the variability of the work on the construction site resulted, with many others, in the persistence of labor-intensive processes, and small-scale, flexible, and informal forms of business organization.

In line with recent research that regards the Second World War as a “defining moment” rather than a temporary disruption to the development of consumer societies, this paper explores how consumers were imagined in nonbelligerent Sweden. The main empirical source material consists of business-to-business advertisements from newspaper and magazine publishers aimed at potential advertisers. There, publishers portrayed their readers as suitable consumers, and, given that the division of the press constituted the main infrastructure for reaching different consumer groups, this is interpreted as a key to understanding market segmentation processes. The findings show how geographical, demographic, and psychological factors were considered in optimizing advertising influence and reaching classed and gendered target audiences. Although the segmentation process consolidated during the war, focusing on stable, large consumer groups, the imagined consumer also underwent fundamental changes, combating anxiety and despair through dreams of both future and present patriotic consumption.

In this article, we explore the impact of colliery closure programs across the nationalized British coal industry. We chart the regional disparities in these and the mobilization of community opposition to national protests, leading to the national miners’ strikes of 1972, 1974, and 1984–5. This article demonstrates how closures have changed the industrial politics of mining unions for miners, junior officials, and managers and have increasingly alienated NCB officials and mining communities. We demonstrate how this undermined the ideals of nationalization. This is examined through moral economic frameworks and within the context of changes to the UK’s energy mix, with implications for contemporary deliberations on public ownership, energy transitions, and regional development.

Like other creative industries emerging in mid-1945 from 12 years of Nazi rule, including six years of war, German publishing was ideologically suspect, internationally isolated, and insular. By the 1950s, however, the book trade in the two German successor states was once again varied and vibrant. And it was also tightly integrated into the international publishing business, within which it had become an increasingly active and important presence. This article analyzes the development of the German book publishing industry during the Allied occupation, 1945-1949, through the lens of knowledge transfer. It was a time during which capital-starved German publishers harnessed the political and ideological objectives of the occupiers and their prewar contacts to achieve their own commercial and cultural ambitions, including taking initial steps toward internationalization. The focus is on literary fiction, a genre that constituted a minority of all published output in the postwar period, but which also included all top bestsellers. Literature in translation, moreover, accounted for a substantial proportion of those bestselling books, and at the same time represented a key vehicle for internationalization. Two case studies, one drawn from the Soviet zone of occupation, the later East Germany, and one from the western zones that came to be dominated by the Americans, the later West Germany, illustrate two different, yet remarkably similar paths through which this interplay of ideological alignment and commerce played out among a range of actors and laid the basis for the subsequent development of the industry.

This paper uses the case study of Gordon & Gotch, media import/exporters, to explore how the transnational sale of British media contributed to a common cultural identity within the British World. Gordon & Gotch, founded as a media import firm in Australia in 1853, opened a London branch in 1866 which became independently owned and operated in 1890. This paper argues that the London and Australasian firms of Gordon & Gotch played an important and understudied role in tying Australia to Britain through lines of business that benefitted men in Melbourne and London, creating an “imagined community” of British readers that spanned oceans. The paper also explores how the divergent strategies of the London and Australasian Gordon & Gotches in the wake of the Second World War help us to understand the timeline of Australia’s cultural disentanglement with Britain. As new political economies developed in Britain and Australia, the London firm was forced to pivot to a European or more generally “global” strategy, while the Australian firm refocused its energies to domestic and American media. The consequence for Australian consumers was a reduced presence of British media and a greater preponderance of American, Australian, and locally printed multinational media in Australia. The long history of the British and Antipodean Gordon & Gotches reveals the contingency of British media saturation in Australia and the value of business historical approaches to studying change in cultural markets.

This study provides a business history of the construction project to build a large Anglican church in colonial Shanghai in the 1860s. Employing three theoretical lenses, it focusses on the project’s management, setting it in its social, political, economic and architectural contexts. As well as analysing the project’s progress in detail, the paper discloses circumstances that were being faced more generally by resident British and international traders in Shanghai at this unsettled time. It also identifies forces which would in due course influence the long process of change leading to the eventual transformation both of Shanghai and of China itself, enhancing our understanding of the region’s economic history.

Trust is often the premier concern highlighted in relation to the formation of mercantile business partnerships, the role of culture, family, and religion at the forefront. This is especially the case for expatriate communities. However, the Danish merchants of nineteenth century Newcastle-upon-Tyne, as especially demonstrated in the diaries of one of their number, Richard Steenberg, did not conform to this trend. This article investigates Steenberg and two other leading merchants, the Borries cousins, as well as some of their former employees, who typify trends within a wider body of 126 businessmen. It will show that they strategically chose partners who had complimentary supplies of financial, human, and social capital to improve the position of a shared firm, and these supplies formed the key criteria in forming or entering these businesses. The role of trust is not denied. Rather, this article seeks to direct debate toward the importance of financial, human, and social capital in commercial partnership formation in relation to trust.

This article breaks new ground in its portrayal of the process through which a private research university obtained foundation funding. Stanford University’s growth spurts after World War I and World War II were significantly enabled by financial support from the foundations of Carnegie, Rockefeller, and Ford. The process leading to Stanford’s receiving major grants primarily involved interactions among a small group of individuals and reflected the confidence of foundation presidents and other top administrators in the capacity of the university’s presidents and other leaders. The significance of such high-level interaction persisted even while major foundations professionalized, shifting responsibilities from trustees to staff. In the rendezvous between Stanford University and philanthropic foundations, these relationships mattered so much that at crucial junctures, funding to the university preceded expertise in the relevant field of study.

How knowledge is created, accessed, stored and disseminated has become a major focus of study when assessing the success or failure of industrial clusters. Marshall (1890; 225) initiated this debate when he noted: ‘The mysteries of the trade become no mysteries; but are as it were in the air’. In the edited collection by Wilson, Corker and Lane (2022), emphasis has been placed on the links between knowledge, knowledge flows and how innovation systems evolve and adapt. This paper builds on their work examining how tacit and codified knowledge is created and disseminated across a cluster. Bathelt et al (2004) have demonstrated how successful clusters build effective ‘global pipelines’ to access knowledge generated elsewhere, prompting us to think how a business history analysis can incorporate these concepts and how these processes have worked in practice. The paper analyses two English clusters and the processes involved in the formation of a common body of knowledge, a ‘knowledge-cum-industrial zeitgeist’ which explains the cluster’s performance. Specifically, it proposes a model that links internally-generated knowledge and ‘global pipelines’ that clusters develop to tap into externally-generated knowledge, which through effective feedback into the ‘local buzz’ results in further innovation and strengthens the cluster’s competitive advantage.

This article explores the growth of abortion-related businesses in New York State that emerged to encourage Canadian women to travel across the border to access care. Referral agencies and clinics advertised their services, publicized their fees, and competed with each other. Canadian women living near the border were used to crossing to access goods and services not available in their home market. Their practice of traveling to New York for abortions was shaped by their experiences as consumers. The media used the language of commerce to explain this phenomenon, describing those involved in referral agencies as entrepreneurs and businessmen, highlighting the profits being made and evaluating the services being offered.

This article brings agency to discussions on financialization and financial education in Sweden by zooming in on two barely examined actors and arenas: civil society and public schools, respectively. The civil society organization Aktiespararna (Swedish Shareholders’ Association, founded in 1966) attempted to access and impact school education starting with its launch of youth efforts in the 1980s. Aktiespararna was joined in these efforts by Unga Aktiesparare (Swedish Young Shareholders’ Association), founded in 1990. This study describes the organizational strategies—tools, techniques, and discursive approaches—to reach Swedish upper-secondary school students. The result shows a crucial transition on how young Swedes were expected to relate to investing in stocks: from a special interest to pursue as either side activity or profession, to an inevitable part of everyday consumer life. The Swedish example is especially illuminating because it is general in its overall development from welfare state to market orientation. Yet, it emerges as distinctive in its pace and character. Apart from the apparent brisk, straightforward march from social-democratic hegemony, and one of the most regulated national economies in the mid-1900s, to a highly marketized and financialized society in the 2000s, Sweden holds a sociocultural history of strong popular movements and civil society associations. The article demonstrates important links between this aspect of collective engagement for individual progress and the financialization process.

The spinning mule was one of the most important innovations in the rise of the British cotton industry during the Industrial Revolution. First introduced in 1780, the mule’s diffusion overturned the traditional division of labor in spinning from women to men. This article produces new insights on this process by examining the business records of Samuel Oldknow, a pioneer of fine cotton manufacturing and an early adopter of the technology during the understudied transition period of the late 1780s and early 1790s, when the machine was still hand powered before the factory system. It demonstrates that strength was the most important factor in shaping the gendered division of labor in mule spinning. Although no direct gender-pay discrimination is evident, men’s earnings were higher because of the physical effort required to operate the larger mules that more easily produced the finest yarns that secured the highest piece rates. Crucially, this shift of the gender division of labor predated factory mule spinning.

In 1936 Gianni Caproni, one of the biggest aircraft producers in Italy, bought one of the biggest engineering companies in Emilia Romagna, the Officine Meccaniche Reggiane, and started manufacturing and exporting some of the topmost fighters ever produced in Italy. Based on different archival sources this paper would like to shed light on why, despite a national technological obsolescence in the field a company, which focused on the production of railway material, was able to come up with the most technologically innovative fighters (the Re. 2000 and successive models) which soon conquered the Italian and foreign markets. The author would like to indicate the original characteristics which help explain its primacy: the unique features of the Reggiane, the role of the new owner, risk-taker and forward-looking entrepreneur Gianni Caproni and in particular the importance of the transmission of knowledge, which in those autarchic years and in this particular case was reached by attracting human capital from abroad. The general argumentation of the paper would like to show the importance of deeply excavating in the company’s history, managerial choices, risk-taking attitudes, and knowledge transfer in explaining an otherwise almost inexplicable international business success in a such a competitive sector. The approach is not purely descriptive: the paper analyses the facts and figures of the Officine Meccaniche Reggiane before and after the Caproni takeover, it evaluates the company’s innovative production strategy in the new field of aircraft production and offers new interpretations on its success story in this field.

This paper explores American tariff politics and the embrace of protectionism within the Ohio Valley in the two decades following the War of 1812. During these years, residents of the western states navigated the emergence of steam transportation, a growing number of state-chartered banks, and intense population growth. This fueled an economic boom that went bust during the Panic of 1819. Western farmers, merchants, and manufacturers blamed harmful patterns of trade for this economic crisis, which bolstered a distinct regional identity that embraced a properly constructed restrictive tariff as a “western” measure. Consequently, the decade of the 1820s featured the most sustained period of conflict over the tariff issue in the antebellum era. This article examines western participation in conflicts over commerce and roots the political economy of trade policy in changing economic conditions that inspired distinct northern, southern, and western perspectives on trade and economic development. I conclude that both protectionist claims to economic nationalism and free trade embrace of international exchange overlook the individual assessments of local and regional markets that set the terms on which participants in the tariff debates of the early republic imagined future development.

Over the second half of the 20th century, Greek governments failed to tax business income in line with the country’s level of economic development. This paper uses the “slippery slope” model of tax compliance to explain why the reform of income and corporate taxation in the late 1950s met strong resistance in the business sector. We argue that the negative legacy of interwar reforms, the lack of sustained and credible investment in trust building in coincidence with the postwar reforms, and the intensification of coercive threats in tax enforcement led to an antagonistic tax climate and a degradation of enforced and voluntary compliance. Our qualitative analysis based on original primary sources shows that the arguments publicly voiced by entrepreneurs and their organizations reflected their persistent perception of tax power as unfair, arbitrary and extractive. Using aggregate tax returns data, our quantitative analysis finds evidence of systematic and increasing income underreporting both by unincorporated and incorporated businesses. This vicious circle of non-cooperation and mutual distrust explains why governments got trapped into a persistent low tax capacity equilibrium that still casts a shadow on the Greek economy.

In the early post-Second World War period, Migros of Switzerland was the first European retail business to adopt the American supermarket model. Its success, however, has not only been a matter of technological and logistical innovation. Migros’ founder, Gottlieb Duttweiler, was convinced that consumer education was part and parcel of a new style of selling consumption. This conviction was at the basis of a strategy entering foreign markets and of exporting the Migros model abroad. Similar to post-World War II economic rehabilitation programs, Duttweiler pursued an indigenous modernization agenda, based on a new principle of “rational consumption”—he did not hesitate to label this as a genuine version of entrepreneurial development aid. Against the backdrop of the establishment of Migros’ activities in Turkey, this article discusses the participation of entrepreneurs in the international development policies after the Second World War. The history of Migros Türk sheds light not only on the entrepreneurial approach to modernization policy, which was often different to that adopted in government programs, but also on how this influenced critical consumerism inside and outside Switzerland over the long term.

This paper explores the vertical integration of oil-producing countries. Attempts at vertical integration were prominent among oil-producing countries throughout most of the twentieth century, but particularly following the surge of resource nationalism in the 1970s. Vertical integration attempts have largely been regarded as a sideshow in the history of global oil. This article argues that vertical integration was a crucial aspect of producer country strategies into the 1970s and 1980s, and that it affected the organization of national oil industries in important ways. It does so by exploring the Norwegian case. The article demonstrates the importance of vertical integration to the long-term development of the Norwegian oil industry. It discusses the implications of these findings for the study of vertical integration in other oil-producing countries.

This article analyzes the AFL-CIO’s international economic policy activism in the late 1960s and early 1970s within the context of the collapse of Bretton Woods monetary system. It shows that AFL-CIO economists developed a far-reaching critique of multinational corporations that encompassed not only concerns about import competition and capital flight but also charges that multinational firms contributed to the United States’ balance of payments woes. Fighting charges that union wages drove inflation, labor leaders maintained that private capital outflows and intracompany transactions exacerbated U.S. payments deficits. They therefore advocated for capital controls and import restrictions as alternatives to fiscal and monetary restraint. Their efforts to preserve the expansionary policies underpinning postwar liberalism, however, ultimately failed. By calling attention to the AFL-CIO’s failed activism in international monetary politics, the article offers a new vantage point for understanding organized labor’s declining influence in the last third of the twentieth century.

From the 1940s to the 1970s, British governments steered manufacturing businesses to peripheral regions designated as needing more employment. This approach was delivered through a Regional Policy that deployed industrial location controls and financial incentives. Effectiveness varied over time but was dramatic in the mid-1940s, when it boosted the regional stock of secondary manufacturing to the extent that its legacy remains visible today. The literature describes how this Regional Policy was a peacetime policy, albeit one formulated during the war. This article, however, proposes that the most successful phase of Regional Policy was an extension of wartime policies governing regional manufacturing businesses producing munitions. It uses a case study of Wales to make two arguments. One is that the Regional Policy associated with the postwar period began to be implemented before the war had ended. The other is that the Board of Trade pursued the policy through repurposed wartime governance mechanisms within an economy that remained subject to onerous state controls. The case outlines a short but consequential burst of assertive state involvement that shaped business activity throughout much of regional Britain, echoing Philip Scranton and Patrick Fridenson’s arguments concerning “the state always being in” given its role in shaping markets, business behavior, and regulations.

In the early 2000s, California-based Guayakí popularized the caffeinated drink, yerba mate, among young people and creative types. With revenues of $100 million, Guayakí dominates the U.S. market where it is synonymous with yerba mate. This essay explores how Guayakí transformed a foreign product with deep local meaning, widespread popularity, and a long history in southern South America from a shared beverage and social practice into a healthy energy drink. Typically, localization entails multinational companies and local consumers adapting and giving new meanings to an exotic foreign product or brand. In contrast, local entrepreneurs radically changed yerba mate while preserving part of its narrative. Guayakí promotes product authenticity based on a narrative of South American Indigenous origins, stimulating qualities, and health benefits that fits with superfoods, while a narrative of green capitalism promotes brand authenticity. But that was not enough to popularize yerba mate. The product had to be adapted to consumer taste preferences and values that challenge the foundational ideas of superfoods and green capitalism. As a result of consumer input acquired through grassroots marketing, Guayakí transformed a shared infusion into something closer to a soft drink—a pre-prepared, individual-sized beverage served in a single-use bottle or can with flavoring and sugar levels tailored to U.S. consumers. The essay exposes the role of local entrepreneurs and consumers in shaping product development and localization. It complicates our understanding of product authenticity and brand authenticity while exposing the limitations of green capitalism, ethical consumerism, and activist entrepreneurship.