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Published online by Cambridge University Press: 01 May 2025
This chapter connects the burning and removal of the Praia do Pinto favela in 1969, the development of the Cidade Alta housing project on Rio’s north side, the development of the middle-class apartment complex Selva de Pedra on the former site of Praia do Pinto, and the preeminent soap operas of Globo Television in the late 1960s and early 1970s. The chapter shows how the Brazilian military dictatorship (1964-1985) carried out a process of state-sponsored gentrificaion through favela removal and subsidized development for the conservative middle class.
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