Skip to main content Accessibility help
×
Hostname: page-component-cd9895bd7-gbm5v Total loading time: 0 Render date: 2024-12-27T19:00:43.093Z Has data issue: false hasContentIssue false

Chapter 8 - Meanings and Knowledge as Semiotic Processes

from Part II - The Dialogical Perspective of the Theory of Social Representations and Communication

Published online by Cambridge University Press:  22 June 2023

Ivana Marková
Affiliation:
University of Stirling
Get access

Summary

8. From early formulations of this theory, Moscovici viewed ‘meaning’ and ‘knowledge’ as semiotic processes and expressed them as a triadic model in two formulations. The two formulations of the triadic model are complementary. First, in the figurative equation ‘representation = figure/signification’, Moscovici foregrounded the infinite meaning- and knowledge-making processes of social representations through objectification and anchoring. The figurative equation can be represented as a triad involving representation, figure, and signification. Both Peirce’s and Moscovici’s triadic models form wholes in which their elements are linked in and through indivisible relations. Signs and symbols are expressed through various means, among which name-giving is particularly notable. Changing the name implies a symbolic effort to change the identity of the bearer of that name and signifies the Self’s attempt to belong to a group or to specific Others. Divergencies between ‘meanings’ and ‘knowledge’ in professional practices have the potential to inspire intervention practices in fields such as health, education, and therapies.

The second formulation of the triadic model is expressed in the Ego–Alter–Object, which refers to the theory of social representations and communication as a theory of social knowledge.

Type
Chapter
Information
The Making of a Dialogical Theory
Social Representations and Communication
, pp. 178 - 194
Publisher: Cambridge University Press
Print publication year: 2023

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

Save book to Kindle

To save this book to your Kindle, first ensure [email protected] is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×