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Published online by Cambridge University Press: 19 March 2020
This chapter discusses how innovations are reshaping the two major fundamental strategic options that a shipowner typically might have: asset-play, i.e., a typically short-term focus on “in-out/long-short”, vs. industrial shipping, i.e. more tailored ships employed on longer-term charters, and typically with relatively high financial gearing. Key innovations are reshaping the essence of each of these strategic options, above all, regarding what might now be a commercially modern ship. Customer closeness is increasingly seen as key to all of this.
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