- Coming soon
- Publisher:
- Cambridge University Press
- Expected online publication date:
- June 2025
- Print publication year:
- 2025
- Online ISBN:
- 9781009499989
- Subjects:
- Strategic Management, International Business, Management
In an era marked by new challenges – from trade wars and sanctions, to supply chain disruptions and political instability – understanding the relationship between geopolitics and business is more crucial than ever. How are companies impacted and why should they care? This book explores how geopolitical shifts, including the rise of China, the US-China tech competition, and regional conflicts, affect markets, industries, companies, managers, and employees. Uncovering the structural changes reshaping the global business environment, the business risks from an increasing national security focus, and the implications of trade wars and global conflicts on innovation, Srividya Jandhyala offers practical strategies and skills for managers and employees to manage these risks. With a focus on real world case studies and actionable insights for businesses, The Great Disruption is as an essential resource, offering a roadmap for companies to navigate an evolving but unpredictable global business landscape.
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