Book contents
- The Cambridge Handbook of Intercultural Communication
- Cambridge Handbooks in Language and Linguistics
- The Cambridge Handbook of Intercultural Communication
- Copyright page
- Contents
- Figures
- Tables
- Contributors
- Acknowledgements
- Introduction
- Part I Introducing Intercultural Communication
- Part II Theoretical Approaches
- Part III Methods
- 12 Decolonizing Gender and Intercultural Communication in Transnational Contexts
- 13 Migration in the Digital Social Mediasphere
- 14 Linguistic Politeness
- 15 Contemporary Literature and Intercultural Understanding
- 16 Enhancing Intercultural Skills through Storytelling
- 17 Cinema as Intercultural Communication
- 18 Intercultural Memory and Violence in Jewish Literature
- 19 Intercultural Communication in Social Work Practice
- 20 Intercultural Education in Study Abroad Contexts
- 21 Intercultural Communication in the Courtroom
- Part IV Application
- Part V Assessment
- Index
- References
13 - Migration in the Digital Social Mediasphere
from Part III - Methods
Published online by Cambridge University Press: 18 February 2020
Book contents
- The Cambridge Handbook of Intercultural Communication
- Cambridge Handbooks in Language and Linguistics
- The Cambridge Handbook of Intercultural Communication
- Copyright page
- Contents
- Figures
- Tables
- Contributors
- Acknowledgements
- Introduction
- Part I Introducing Intercultural Communication
- Part II Theoretical Approaches
- Part III Methods
- 12 Decolonizing Gender and Intercultural Communication in Transnational Contexts
- 13 Migration in the Digital Social Mediasphere
- 14 Linguistic Politeness
- 15 Contemporary Literature and Intercultural Understanding
- 16 Enhancing Intercultural Skills through Storytelling
- 17 Cinema as Intercultural Communication
- 18 Intercultural Memory and Violence in Jewish Literature
- 19 Intercultural Communication in Social Work Practice
- 20 Intercultural Education in Study Abroad Contexts
- 21 Intercultural Communication in the Courtroom
- Part IV Application
- Part V Assessment
- Index
- References
Summary
Peter Stockinger’s chapter provides a comprehensive theoretical and methodological framework for describing and interpreting audiovisual media as ‘tools’ for producing and communicating cultural images in the form of ‘common cultural topics’. This could be regarded as a potentially very fruitful way to take research on cultural values further and it includes the elaboration of a research methodology based on structural semiotics and discourse analysis for dealing with audiovisual corpora diffused on digital media platforms. More specifically, the author’s aim is to reconstruct the ‘meaning landscape’ of cultural images of migration based on a canon of ‘topoï’, which are used to produce, communicate, share and advocate cultural visions of the other. The chapter interprets such cultural representations through a corpus of 150 videos uploaded to YouTube and identifies them as folk culture frameworks, which are particularly popular with so-called millennials and post-millennials.
- Type
- Chapter
- Information
- The Cambridge Handbook of Intercultural Communication , pp. 227 - 242Publisher: Cambridge University PressPrint publication year: 2020
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