This chapter explores the cognitive links necessary to create and use indexical meaning of sociolinguistic variation, specifically, whether different sociolinguistic behaviors – speech perception, speech production, and sociolinguistic evaluation – depend on the same associative links between linguistic and social concepts. Three effects are replicated and the correlations between them examined: 1 influence of speaker gender on /s/ production; 2 influence of linguistic forms (/s/ variants) on speaker evaluation (masculinity judgments); 3 influence of social information (masculinity) on speech perception (placement of the /s/-/?/ boundary). Despite successful replication of all three effects, little evidence was found for correlations across participants: that is, participants with a particularly strong tendency to infer masculinity from hearing a speaker’s /s/ production were no more likely than others to show a large shift in their /s/-/?/ boundary in response to the perceived masculinity of the talker, or to have a particularly gender-typical /s/ production themselves. This provides preliminary evidence that the mental associations used in indexical practices may develop independently of one another.