The present article discusses whether the European Union, and especially Hungary, can successfully deal with the copyrightproblematic of the cultural/book heritage in a landscape that iscolored by digital technologies, the Internet, and the ever growingnumber of services related to digitization and preservation. The paper introduces the key issues relevant to the copyright problematic of“digital world friendly” preservation and dissemination of our cultural heritage. It highlights that almost none of these matters is addressed by European Union law, which acts as an obstacle to effective cultural preservation in the digital age. The article also notes that the constant development of digital technologies hasled to the appearance of new market players, new business models, and, consequently, new economic interests in the book industry. The chapter compares the present and future of book digitization by culturalinstitutions from a copyright perspective. It introduces the currentframework of limitations and exceptions granted by the European Union– with a special focus on Hungary – for cultural preservation purposes.