In this article, I discuss the Cold War as a label, meaning, and referent in academic research. I consider how the label “the Cold War” focuses attention on the conflict between the United States and USSR and draws attention away from the Global South. I show how academics often use the category the Cold War as a diminished subtype of interstate war, with the adjective cold calling attention to the absence of direct military combat. I analyze the meanings and referents associated with different ways of “casing” the Cold War: a case of cold war, a case of interstate rivalry, and a case of empire building. I also examine the separate meanings of the Cold War when it is treated as a world-historical time versus an event. Using the essays in this special issue, I examine how sociologists study the Cold War as an empirical referent. I find that the cultural orientation of sociology emphasizes symbolic and performative aspects of the Cold War that are not traditionally emphasized in work on the Cold War.