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Values are important in understanding the managerial behaviour. Values are the unique criteria that enable people to become conscious of social relations and duties. We contribute to this understanding through determining the values which affect an organisation’s business approach by providing evidence from a comparative study of various airports through a questionnaire method. The study was carried out with 163 participants and factor analysis was used to reduce the complexity of a data set so that it becomes easier to use the data in applied settings. Ranking analysis was used to get the values hierarchy of managers. This hierarchy-addicted culture helps to understand corporate sustainability and loyalty. Managing values increases quality and retains sustainability. Further suggestions are made regarding values that should be taken into consideration for achieving corporate strategies, whether operating regionally or globally. This study contributes towards improving awareness on the effects of values in business management in both theory and practice, along with their limitations. The analysis shows that there is a conformity between organisational and individual values.
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