The Halfin–Whitt regime, or the quality-and-efficiency-driven (QED) regime, for multiserver systems refers to a situation with many servers, a critical load, and yet favorable system performance. We apply this regime to the classical multiserver loss system with slow retrials. We derive nondegenerate limiting expressions for the main steady-state performance measures, including the retrial rate and the blocking probability. It is shown that the economies of scale associated with the QED regime persist for systems with retrials, although in situations when the load becomes extremely critical the retrials cause deteriorated performance. Most of our results are obtained by a detailed analysis of Cohen's equation that defines the retrial rate in an implicit way. The limiting expressions are established by studying prelimit behavior and exploiting the connection between Cohen's equation and Mills' ratio for the Gaussian and Poisson distributions.