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Constrained Canonical Correlation

Published online by Cambridge University Press:  01 January 2025

Wayne S. DeSarbo*
Affiliation:
Bell Laboratories
Robert E. Hausman
Affiliation:
Bell Laboratories
Shen Lin
Affiliation:
Bell Laboratories
Wesley Thompson
Affiliation:
Bell Laboratories
*
Requests for reprints should be addressed to: Wayne S. DeSarbo, Bell Labs., Room 2C-479, 600 Mountain Ave., Murray Hill, N.J. 07974.

Abstract

This paper explores some of the problems associated with traditional canonical correlation. A response surface methodology is developed to examine the stability of the derived linear functions, where one wishes to investigate how much the coefficients can change and still be in an ɛ-neighborhood of the globally optimum canonical correlation value. In addition, a discrete (or constrained) canonical correlation method is formulated where the derived coefficients of these linear functions are constrained to be in some small set, e.g., {1, 0, −1}, to aid in the interpretation of the results. An example concerning the psychographic responses of Wharton MBA students of the University of Pennsylvania regarding driving preferences and life-style considerations is provided.

Type
Original Paper
Copyright
Copyright © 1982 The Psychometric Society

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Footnotes

Wayne S. DeSarbo, Robert Jausman, Shen Lin, and Wesley Thompson are all Members of Technical Staff at Bell Laboratories. We wish to express our gratitude to the editor and reviewers of this paper for their insightful remarks.

References

Reference Notes

Hausman, R., Constrained multivariate analysis, Unpublished Memorandum, Bell Laboratories, Holmdel, N.J., 1980a.Google Scholar
Hausman, R., Constrained principal components, Unpublished Memorandum, Bell Laboratories, Holmdel, N.J., 1980b.Google Scholar
Kettenring, J. R. Canonical analysis, 1979, Murray Hill, N.J.: Bell Laboratories.Google Scholar

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