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Popular Informational Priorities in Agricultural Extension

Published online by Cambridge University Press:  10 May 2017

L. Joe Moffitt ,
Robert L. Christensen  and
Kent D. Fleming
L. Joe Moffitt
Affiliation:
Department of Agricultural and Resource Economics, University of Massachusetts at Amherst
Robert L. Christensen
Affiliation:
University of Massachusetts at Amherst
Kent D. Fleming
Affiliation:
University of Massachusetts at Amherst
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Abstract

Due to agriculture's increasingly complex technical and economic environment, the diversity of information required for competitive and profitable farming is growing as never before. With constant and, in some cases, reduced resources for agricultural programs, Extension must exercise special care in prioritizing informational efforts to best meet farm-client needs and retain an important base of public support. This paper presents a method of identifying popular informational priorities in Agricultural Extension. The method is illustrated by application to dairy programming in Massachusetts.

Type
Articles
Information
Northeastern Journal of Agricultural and Resource Economics , Volume 19 , Issue 1 , April 1990 , pp. 17 - 23
Copyright
Copyright © 1990 Northeastern Agricultural and Resource Economics Association 

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References

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