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Search Engine Optimisation and Automatic Classification

Published online by Cambridge University Press:  11 March 2010

Derek Sturdy
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Abstract

Derek Sturdy explains the importance of search engine optimisation for the legal information professional involved in the organisation's website in the Google era and suggests that the most important pieces of information are the title and the abstract. He also discusses the rise in automatic classification in the enterprise search context.

Keywords

search engine optimisationautomatic classificationenterprise searchwebsitesautomatic indexing
Type
Cat, Class and Metadata
Information
Legal Information Management , Volume 10 , Issue 1 , March 2010 , pp. 24 - 28
Copyright
Copyright © The British and Irish Association of Law Librarians 2010

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References

Al-Safadi, Lilac A. E., 2009: Auto Classification for Search Intelligence. World Academy of Science, Engineering and Technology 49, 849–852Google Scholar
http://www.waset.org/journals/waset/v49/v49-150.pdfGoogle Scholar
Eysenbach, G. and Kohler, Ch., 2003: What is the prevalence of health-related searches on the World Wide Web? Qualitative and quantitative analysis of search engine queries on the Internet. AMIA Annual Symposium Proceedings 2003: 225–229.Google ScholarPubMed
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC1480194/Google Scholar