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Europeanisation beyond the European Union: tobacco advertisement restrictions in Swiss cantons

Published online by Cambridge University Press:  11 August 2016

Philipp Trein
Philipp Trein*
Affiliation:
Institute for Political, Historical, and International Studies, University of Lausanne, Switzerland E-mail: [email protected]
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Abstract

This article forges a link between support for European integration and adoption of tobacco advertisement restrictions in Swiss cantons. Leaning on the policy diffusion literature, this article argues that the more voters support deeper European integration, the more likely cantonal governments are to restrict tobacco advertising. Policymakers use voters’ support for more European integration as a signal that they support regulatory policies that are strongly associated with the European Union (EU) in the political and media debate, such as tobacco advertisement bans. This effect ought to be especially strong in the absence of adverse economic interests, such as the presence of the tobacco industry. To buttress these claims, the present article uses statistical analysis, specifically event-history analysis. Apart from the insights about Swiss tobacco control policy, this article contributes to our understanding of indirect EU influence on cantonal policymaking and policy diffusion.

Keywords

diffusionEUEuropeanisationSwitzerlandtobacco control
Type
Research Article
Information
Journal of Public Policy , Volume 37 , Issue 2 , June 2017 , pp. 113 - 142
Copyright
© Cambridge University Press, 2016 

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