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Consumer Culture in Guatemala City during the ‘Season of Luis Mazzantini’, 1905: The Political Economy of Working-Class Consumption
Published online by Cambridge University Press: 13 August 2020
Abstract
In 1905, world-renowned bullfighter Luis Mazzantini arrived in Guatemala City for a number of corridas. Despite the excitement of the urban elite, the matador's fights were poorly attended by the working class due to high ticket prices. This article uses the ‘Mazzantini Season’ as a case study of working-class consumer culture in Guatemala City to trace shifts in Guatemalan political economy through the 1890s and early 1900s, analysing the constraints on popular consumerism such as price inflation, currency deflation, food shortages and other factors affecting working-class urban Guatemalans. It also demonstrates the manner in which responses by the state and coffee planters to economic crises to protect elite interests fundamentally undermined the ability of working-class residents of Guatemala City to participate in consumer culture.
Spanish abstract
En 1905, el mundialmente conocido torero Luis Mazzantini llegó a la Ciudad de Guatemala para presentar varios espectáculos taurinos. Pese al entusiasmo de la élite urbana, las corridas del matador fueron pobremente atendidas por la clase trabajadora debido a los altos precios de los boletos. Este artículo utiliza la ‘Temporada Mazzantini’ como un caso de estudio sobre el consumo de la clase obrera en la Ciudad de Guatemala para rastrear los movimientos de la economía política del país durante los 1890 y principios de 1900, analizando los factores que limitaban el consumo popular, como la inflación de precios, la devaluación de la moneda, la escasez de alimentos y otros que afectaron a los trabajadores urbanos guatemaltecos. También demuestra la manera en la que las respuestas del Estado y de los cafetaleros a las crisis económicas destinadas a proteger los intereses de las élites minaron radicalmente la posibilidad de los trabajadores capitalinos de participar en la cultura de consumo.
Portuguese abstract
Em 1905, Luiz Mazzantini, um toureiro então mundialmente conhecido, chegou à Cidade da Guatemala para uma série de corridas. Apesar do entusiasmo da elite urbana, pouquíssimas pessoas da classe trabalhadora foram às touradas do matador devido ao alto preço do ingresso. Este artigo utiliza-se da ‘Temporada de Mazzantini’ como um estudo de caso da cultura do consumo da classe trabalhadora na Cidade da Guatemala, que permite identificar mudanças na economia política ao longo da década de 1890 e começo dos 1900. Além disso, analisa os fatores que limitavam o consumo da classe trabalhadora da Guatemala, tais quais inflação, deflação de moeda e escassez de alimentos entre outros. Também demonstra a maneira com a qual algumas soluções propostas pelo Estado e pelos produtores de café para lidar com a crise econômica – visando proteger os interesses de sua elite – enfraqueceu fundamentalmente a habilidade da classe trabalhadora da capital de participar na cultura de consumo.
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- Copyright © The Author(s), 2020. Published by Cambridge University Press
References
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63 Ibid., Leg. 29067, Exp. 23.
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75 See Beezley, Judas at the Jockey Club.
76 ‘Plaza de Toros, Años 1900–1909’, AGCA, Sig. B, Leg. 23578. See reports for years 1901, 1902, 1904 and 1906 in which names of those occupying balcony seats are recorded for select corridas.
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79 ‘Corte Suprema de Justicia y Juzgado de Paz, julio–noviembre de 1904’, 7 Nov. and 29 Nov. 1904, AGCA, Sig. B, JP-G (1904), Paq. 1.
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101 V. Manuel Leal, ‘Ayer’, Diario de Centro-América, 6 Feb. 1905, p. 1.
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103 ‘Las corridas de toros’, Diario de Centro-América, 28 Jan. 1905, p. 1.
104 Beezley, Judas at the Jockey Club, pp. 5–6.