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Carlos Dávila, Luis Fernando Molina, José Miguel Ospina and Gabriel Pérez, Una mirada a la historia del mercadeo en Colombia: testimonio de Enrique Luque Carulla, 1930–2006 (Bogotá: Universidad de los Andes, 2008), pp. 268, $55.00, pb.

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Carlos Dávila, Luis Fernando Molina, José Miguel Ospina and Gabriel Pérez, Una mirada a la historia del mercadeo en Colombia: testimonio de Enrique Luque Carulla, 1930–2006 (Bogotá: Universidad de los Andes, 2008), pp. 268, $55.00, pb.

Published online by Cambridge University Press:  09 September 2010

MARCELO BUCHELI
MARCELO BUCHELI
Affiliation:
University of Illinois at Urbana-Champaign
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Type
Review
Information
Journal of Latin American Studies , Volume 42 , Issue 3 , August 2010 , pp. 666 - 668
Copyright
Copyright © Cambridge University Press 2010

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