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‘Location, Location, Location’ — The Relative Importance of Country, Institution and Program: A Study of Tourism Postgraduate Students

Published online by Cambridge University Press:  23 February 2012

Lisa Ruhanen  and
Char-lee J. McLennan
Lisa Ruhanen*
Affiliation:
School of Tourism, University of Queensland, Australia. [email protected]
Char-lee J. McLennan
Affiliation:
School of Tourism, University of Queensland, Australia.
*
*Dr Lisa Ruhanen, School of Tourism, University of Queensland, St Lucia QLD 4006, Australia.
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Abstract

Competition in the higher education sector has led to an increase in studies examining student motivations for study and satisfaction with their overall education experience. While there is a growing body of literature focused on undergraduate students, few studies have addressed postgraduate student motivations for studying tourism. To address this gap, a study of tourism postgraduate students studying at the School of Tourism, The University of Queensland (UQSoT) was implemented. This article explores the relative importance of location, institution and program focus as motivators for undertaking postgraduate studies in tourism.

Keywords

tourism educationpostgraduate studentmotivation
Type
Articles
Information
Journal of Hospitality and Tourism Management , Volume 17 , Issue 1 , 01 December 2010 , pp. 44 - 52
Copyright
Copyright © Cambridge University Press 2010

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