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Willingness-to-Pay for Calf Health Programs and Certification Agents

Published online by Cambridge University Press:  26 January 2015

Tucker Schumacher ,
Ted C. Schroeder  and
Glynn T. Tonsor
Tucker Schumacher
Affiliation:
Global Animal Management, Inc., St. Louis Park, MN
Ted C. Schroeder
Affiliation:
Agricultural Economics, Kansas State University, Manhattan, KS
Glynn T. Tonsor
Affiliation:
Agricultural Economics, Kansas State University, Manhattan, KS
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Abstract

Cattle feeders want feeder cattle that have been weaned and preconditioned with a certified health program. Preconditioned calves perform more efficiently in the feedlot with lower morbidity and mortality. Health program claims, however, range from no claim to being USDA-certified. The value of health protocol certification may vary with certifying entity. Results from a choice experiment and survey of cattle feeders indicate preconditioning programs that include weaning, vaccinating against respiratory and clostridial/blackleg, and treating for parasites are worth on average $7.28/cwt to feedlots. Furthermore, a health program certified by USDA carries an additional value of $2.37/cwt on average.

Keywords

calf health programscalf preconditioningvalue of certificationQ13L15D82
Type
Research Article
Information
Journal of Agricultural and Applied Economics , Volume 44 , Issue 2 , May 2012 , pp. 191 - 202
Copyright
Copyright © Southern Agricultural Economics Association 2012

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