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Handler Reactions to Potential Compulsory Country-of-Origin Labeling of Fresh or Frozen Beef

Published online by Cambridge University Press:  28 April 2015

Alvin Schupp  and
Jeffrey Gillespie
Alvin Schupp
Affiliation:
Department of Agricultural Economics and Agribusiness, Louisiana State University Agricultural Center, Baton Rouge, Louisiana 70803
Jeffrey Gillespie
Affiliation:
Department of Agricultural Economics and Agribusiness, Louisiana State University Agricultural Center, Baton Rouge, Louisiana 70803
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Abstract

Interest in mandatory county-of-origin labeling of fresh meats exists at both the state and national levels. A sample of beef handling firms in Louisiana (processors, retailers and restaurants) was surveyed by telephone to identify the characteristics of these firms that would help explain their decision to support or reject the law. A factor supporting the label use was a belief that the label is valuable to buyers. Negative factors were that the firm is a restaurant, is part of a chain or franchise, or has experience handling imported beef, and the belief that labeling merely reflects more government interference in free trade.

Keywords

beef handling firmscountry-of-origin labelinglogit analysistelephone survey
Type
Articles
Information
Journal of Agricultural and Applied Economics , Volume 33 , Issue 1 , April 2001 , pp. 161 - 171
Copyright
Copyright © Southern Agricultural Economics Association 2001

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