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Consumer Acceptance of Forage Finished Beef*

Published online by Cambridge University Press:  28 April 2015

Alvin Schupp  and
David Smith
Alvin Schupp
Affiliation:
Louisiana State University
David Smith
Affiliation:
Louisiana State University
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Extract

Consumer acceptance of Choice, grain-finished beef has been attested in millions of American homes. Abundant feed grain and feeder calf supplies has made it possible for almost all Americans to purchase and consume feedlot beef.

Consumer acceptance of any product, however, can be changed when input substitutions in production are made. For various reasons, livestock producers may feel justified in changing inputs before analyzing an effect on the product or its demand. An example of input substitution occurred in mid-1974, when some beef producers began to market beef for slaughter directly from forage (or limited-grain) diets rather than after normal full-grain feeding. Consumer acceptance of forage-finished and limited-grain finished beef was uncertain at that time, particularly among customers of large supermarkets accustomed to Choice grade beef.

Type
Research Article
Information
Journal of Agricultural and Applied Economics , Volume 8 , Issue 1 , July 1976 , pp. 85 - 89
Copyright
Copyright © Southern Agricultural Economics Association 1976

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Footnotes

*

The authors acknowledge the contributions of the remaining joint project leaders: Thomas Bidner, John Carpenter, Jr. and William McKnight. Also gratefully acknowledged are Fred Wiegmann and Steve Reiling for critical reviews of the manuscript.

References

[1] Huffman, D. L. “Carcass Characteristics—Current Research,” Proceedings of the Alabama Beef Industry Conference, Auburn University, 1974.Google Scholar
[2] Kropf, D. H., Allen, D. M. and Thouvenelle, G. J.. “Short Fed, Grain Fed and Long Fed Beef Compared,” Kansas State Cattleman's Day Report 62:78, 1975.Google Scholar