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Challenges and Opportunities of Omnichannel Retailing

Published online by Cambridge University Press:  20 January 2017

Sweta Chakraborty  and
Iris Chung
Iris Chung
Affiliation:
Lootok. Ltd.
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Type
Reports
Information
European Journal of Risk Regulation , Volume 5 , Issue 3 , September 2014 , pp. 386 - 388
Copyright
Copyright © Cambridge University Press 2014

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References

1 E., Brynjolfsson at al. “Competing in the age of omnichannel retailing.” MIT Sloan Management Review. 54(4): 23–29.Google Scholar

2 Davis, Bill. (2012). “2012 Omni–Channel Retailing State of the Union.” MB & G Consulting. Available at http://www.brickmeetsclick.com/defining-omnichannel-retail.

3 A., Parasuraman, V. A., Zeithaml, and L.L., Berry (1985). “SERVQUAL: A multiple-item scare for measuring consumer perceptions of service quality.” Journal of Retailing. 64(1), 12–40.Google Scholar

4 Z., Yang and Jun, M.. (2008). “Consumer perception of E-service quality: from internet purchaser and non-purchaser perspectives.” Journal of Business Strategies. 19(1): 19–41.Google Scholar

5 S, Chakraborty and R., Lofstedt (2012) Transparency Initiative by the FDA's Center for Drug Evaluation and Research (CDER): Two qualitative studies of Public Perceptions. European Journal of Risk Regulation. 3(1): 57–71.Google Scholar

6 Z., Yang and Jun, M.. (2008). “Consumer perception of E-service quality: from internet purchaser and non-purchaser perspectives.” Journal of Business Strategies. 19(1): 19–41 Google Scholar.

7 D., Diermeier (2011). Reputation rules: strategies for building your company's most valuable asset. McGraw–Hill.Google Scholar

8 D., Diermeier (2011). Reputation rules: strategies for building your company's most valuable asset. McGraw–Hill.Google Scholar

9 Ibid.

10 Jedd, M. (2000). “Fulfillment: A crucial E–business challenge.” Logistics Management and Distribution Report. April, E25-E-26.

11 Z., Yang and Jun, M.. (2008). “Consumer perception of E-service quality: from internet purchaser and non-purchaser perspectives.” Journal of Business Strategies. 19(1): 19–41.Google Scholar