Political Consultants in U.S. Congressional Elections By Stephen K. Medvic. Columbus: Ohio State University, 2001. 224p. $50.00 cloth.

Extract

Political consultants have become an omnipresent part of the election landscape. Almost no prominent campaign emerges without a group of paid advisors who raise money, poll, design ads, and craft messages for the candidate. Yet despite the extensive visibility of campaign consultants, few empirical studies exist that attempt to measure the impact of this important player in American elections.