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Published online by Cambridge University Press: 30 October 2009
Environmental risks and costs associated with insecticide applications in Maine potato farming have been characterized and estimated using an Aroostook producer survey. The results of this study allow for comparison of pest management strategies based on producer concern for various aspects of the environment, including water quality, human health and animal safety. ‘Willingness to pay’ survey methodology was used to acquire an environmental cost range for insecticide use. Maine potato producers are willing to pay between $1.00 acre−1 (one acre = 0.4047ha) and $26.80acre−1 to avoid or reduce environmental risk associated with a single insecticide application. The Aroostook producer survey indicates that producers with small farms are generally willing to pay more to avoid or reduce environmental risk than producers with large farms. Mean Maine potato farm size has more than tripled over the past 40 years; therefore, concern for environmental quality on Maine potato farms could be decreasing.