Book contents
- Frontmatter
- Contents
- List of figures
- List of tables
- Preface
- 1 The new multinationals
- 2 Traditional and new multinationals
- 3 Diversification and vertical integration in traditional industries
- 4 Market access and technology in durable consumer goods
- 5 Serving global customers in producer goods
- 6 Learning by doing in infrastructure and financial services
- 7 Competing in hard and soft services
- 8 The new multinational as a type of firm
- References
- Index
List of tables
Published online by Cambridge University Press: 05 June 2012
- Frontmatter
- Contents
- List of figures
- List of tables
- Preface
- 1 The new multinationals
- 2 Traditional and new multinationals
- 3 Diversification and vertical integration in traditional industries
- 4 Market access and technology in durable consumer goods
- 5 Serving global customers in producer goods
- 6 Learning by doing in infrastructure and financial services
- 7 Competing in hard and soft services
- 8 The new multinational as a type of firm
- References
- Index
Summary
- Type
- Chapter
- Information
- The New MultinationalsSpanish Firms in a Global Context, pp. vii - viiiPublisher: Cambridge University PressPrint publication year: 2010