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12 - Innovation in War and Peace
from Part II - Types of Innovation in Emerging Markets
- By Juana García Duque, Veneta Andonova, María Emilia Correa
Edited by Fernanda Cahen, Lourdes Casanova, Cornell University, New York, Anne Miroux, Cornell University, New York
Book:

Innovation from Emerging Markets

Published online:

15 March 2021

Print publication:

25 March 2021, pp 325-348
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Summary

Social unrest and warfare in emerging markets can create opportunities for innovation. By focusing on Colombia, where armed conflict and post-conflict challenges have motivated innovation in the military and business domains, this chapter examines innovation in places where social demands create opportunities for deep societal transformations. We describe the processes by which the armed forces developed innovative military strategies in wartime to win an unconventional and long-standing guerrilla war. During the post-conflict period, businesses created new business models, going much further than traditional practices of social responsibility to become real actors in building a peaceful society and contributing to the economic development of regions historically affected by the armed conflict.