When viewed against its ostensibly successful management of the global economic crisis between 2008 and 2013, growing electoral disenchantment with the Australian Labor Party government during that time defied standard explanations and calls for further analysis. A major reason for the party’s electoral loss in 2013 was arguably popular disappointment with its eschewal of social democratic principles. Notwithstanding some progressive measures initiated between 2008 and 2013, successive Australian Labor Party governments were constrained by neoliberal strictures, even when they chose to implement progressive policies. Whatever other reasons exist for its decline in popularity between 2007 and 2013, the Australian Labor Party’s unwillingness or inability to mark out a clear alternative to neoliberalism was fundamental. In making this case, this article uses the conceptual framework of ‘depoliticisation’, defined as the displacement of policy decisions from the sphere of democratic accountability and public debate, making them matters for regulation by technocratic experts operating according to supposed edicts of the market.