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The Persuasive Power of Campaign Advertising. By Travis Ridout and Michael Franz. Philadelphia: Temple University Press, 2011. 200p. $69.50 cloth, $25.95 paper.

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The Persuasive Power of Campaign Advertising. By Travis Ridout and Michael Franz. Philadelphia: Temple University Press, 2011. 200p. $69.50 cloth, $25.95 paper.

Published online by Cambridge University Press:  10 December 2013

Natalie Jomini Stroud
Natalie Jomini Stroud*
Affiliation:
University of Pennsylvania
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Abstract

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Type
Book Reviews: American Politics
Information
Perspectives on Politics , Volume 11 , Issue 4 , December 2013 , pp. 1192 - 1193
Copyright
Copyright © American Political Science Association 2013 

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