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Allyson P. Brantley. Brewing a Boycott: How a Grassroots Coalition Fought Coors and Remade American Consumer Activism. Chapel Hill: University of North Carolina Press, 2021. 304 pp. ISBN 978-1-4696-6102-5 $95.00 (cloth); 978-1-4696-6103-2 $29.95 (paper).

Published online by Cambridge University Press:  04 January 2022

Nicole de Silva*
Affiliation:
University of California, Santa Barbara

Abstract

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Type
Review
Copyright
© The Author(s), 2022. Published by Cambridge University Press on behalf of the Business History Conference. All rights reserved

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