- Publisher:
- Anthem Press
- Online publication date:
- February 2022
- Print publication year:
- 2020
- Online ISBN:
- 9781785273988
- Subjects:
- Social and Cultural Anthropology, Anthropology
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This book explores transnational topics such as architecture; cosmopolitanism and universalism; antisemitism, anti-war movements; visual artistic movements; advertising; anti-racism; avant-garde; class; consumer society; design; ethnicity and race; fascism and anti-fascism; intellectual elites; literature; modernity; publishing; translation, as well as book and periodical exchange, which is the main focus of this collection.
Together, these essays propose a critique of traditional comparatist approaches, promoting instead the study of contact zones and intersections, highlighting the place of production and reception of cultural products, as well as the role of mediators. What guide these analyses of magazines are concepts such as connected and shared histories, which emphasize transnational interactions. Within the spectrum of global history, this collection is related to a recent body scholarship on cultural transfers, which opened a fertile field for new research based on the analysis of transnational movements not only of ideas but also of networks and magazines.
Organized chronologically, the chapters explore a period from the mid-nineteenth century to the aftermath of World War II, always having key magazines as the focus of analysis. The authors deliberately move away from traditional comparative approaches, in which two or more nations are set as a parameter, leading to emphasize their similarities and differences in a rigid framework that does not take into account interactions and cross-pollination of cultures and ideas. Yet, the purpose of this book is not to suggest a supposed singularity of the Brazilian case. It is precisely the opposite, showing how modernity in Brazil, including what is conventionally called modernism, is a complex expression of transnational movements and cross-cultural exchanges.
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