While State legislatures have responded, to some extent, to pressure for greater legal protection of consumers, consumer protection had never been an area of legislative activity on a national level until the passing of the Trade Practices Act 1974-1975 (Cth). Mr Goldring examines the effect of the Trade Practices Act 1974-1975 (Cth) on the area of consumer protection in Australia, and notes that the Act, in addition to introducing regulation of restrictive trade practices on a scale beyond that previously experienced in Australia, includes sweeping legislative innovations aimed to protect consumers. The Act is shown to prohibit certain types of undesirable commerical activity and gives to a wide range of potential plaintiffs the right to take action for damages and injunctive relief. The terms implied by law into contracts of sale of goods and hire-purchase are extended and similar terms are included in other types of contract.